During my time at Dribbble, I was responsible for launching and growing Dribbble’s SEO Content Hub to improve our search engine rankings for several high-value keywords relating to our lines of business.
My role in the SEO hub consisted of defining a content strategy and managing the production of content. Main responsibilities included:
Mapping out content buckets
Defining high-value target keywords
Writing & assigning detailed briefs to writers
Building & publishing articles in our CMS
Editing articles & optimizing them for SEO using Clearscope
Auditing and organizing our content inventory
Define in-article CTAs
With over 130 articles published, the SEO hub continues to build a steady stream of organic leads for Dribbble.
*Data from ahrefs.com
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